2023 Lamborghini Urus S AWD
VIN ZPBUB3ZL3PLA27236
First seen
2026-07-15
in our snapshot history
Latest retail ask
$254,900
Mercedes-Benz of Rochester
Retail range
$239,600 – $254,900
242 snapshots
Auction events
0
none on BaT/CnB
Retail relists linked
0
—
Event timeline
| Date | Event | Detail | Source | |
|---|---|---|---|---|
| 2026-07-15 | First seen on dealer lot | $244,600 | view ↗ | |
| 2026-07-22 | Price cut | $241,418(-1.3%) | view ↗ | |
| 2026-07-31 | Price cut | $239,600(-0.8%) | view ↗ | |
| 2026-08-21 | Price raised | $254,900(+6.4%) | view ↗ |
Why this page exists
NextComp keeps memory at the VIN level so the same car's history follows it across listings, dealers, and auctions. When a car RNMs on BaT then resurfaces on a dealer lot at a premium, you can see the full provenance here — gap-days, markup, and which dealer is asking.
For broader market context on this trim, see Lamborghini Urus S. Browse all tracked trims or read how the workflow runs.